AI Insights · Timothy · July 2021
Top 5 Delivered Meal Kits and Specialty Foods Apps Performance in Netherlands Q2 2021
The top five delivered meal kits and specialty foods apps in the Netherlands showed varied performance in Q2 2021, with some apps experiencing steady downloads and active user trends.
In the second quarter of 2021, the top five delivered meal kits and specialty foods applications in the Netherlands demonstrated diverse performance metrics across downloads, revenue, and active users, according to data from Sensor Tower.
HelloFresh: Meal Kit Delivery saw a fluctuating trend in weekly downloads, starting at approximately 6.7K at the end of March and gradually declining to around 4.2K by the end of June. The app's weekly active users peaked at roughly 96K in early April but experienced a steady decline to about 69K by the end of the quarter.
Vivino: Buy the Right Wine reported modest weekly revenues, peaking at around $10 in late May. Weekly downloads showed a decreasing trend, starting at approximately 2.4K at the end of March and falling to about 1.4K by the end of June. Active users also saw a decline, starting at about 34K at the end of March and dropping to around 28K by the end of June.
Marley Spoon experienced relatively stable weekly downloads, beginning at around 542 in late March and maintaining numbers around 548 by the end of June. The app's weekly active users also showed stability, starting at approximately 1.8K and ending the quarter at about 2K.
mymuesli had very low download numbers, with occasional spikes such as 7 downloads in late June. Active user data was not available for this app.
RXEAT also saw minimal activity in terms of downloads, with a peak of 23 downloads in mid-May. No active user data was provided for RXEAT.
For more insights and detailed data, you can visit Sensor Tower.
